I know you have what it takes to be your own Superhero too!!!
There are so many things
To love about You !!!

About James McLeod developed vitiligo as a baby. As child, he was faced with bulling and self – doubt.
Jame’s mission is to empower others to overcome their insecurities and fears.


James Mcleod is a dynamic force of positivity, committed to transforming both bodies and minds through self-love and inclusivity. Despite facing great adversity and bullying due to Vitiligo, James overcome these challenges and now shares his story as a motivational speaker, social influencer, personal trainer, and author. He inspires audiences of all ages at schools, youth programs, churches, and on social media.

James’ first children’s book, “The Boy Behind The Face,” has been met with critical acclaim, and his inspiring journey has been featured in the global fashion magazine, “CR Fashion Book.” James has dedicated his life to helping others overcome their insecurities and fears, and to encouraging them to let their happy shine. Join James on his mission to spread joy and positivity to all!

The Boy Behind The Face

The Boy Behind the Face

James didn’t like that he looked different than everyone else. He wasn’t scared of a monster hiding under his bed, he was scared of the monster he saw in the mirror every day – until he decides he doesn’t want to be sad and afraid anymore. James becomes his own superhero and chases the monster away with bravery, kindness & love!

Boy Behind The Face


Featured In Press

How 3 Health and Wellness Pros Have Thrived with Vitiligo

For many people, the first stark-white patch that appears on their hands or face seems odd. As the patches begin to spread, a diagnosis of vitiligo—an autoimmune disease that causes.

Peace, Love and Mental Health

On this episode, one guest shares how he was hindered by his appearance yet was able to shift his mindset and come to embrace his unique look. We also hear from mega jeweler Kendra Scott, who opens up about her struggles.

WATCH: James McLeod on Changing the Stigma Around Vitiligo

“I’m not going to allow anyone to tell me why I look the way I look” — Author James McLeod stresses the importance of seeing your own beauty & accepting differences.

James McLeod, inspiring story, also featured on